There is much discussion
about DRM and the general control of licensed content. A key starting point,
however, in such discussions, that of intellectual property ownership and
identification, is frequently overlooked. Regardless of whether a piece of
content is licensed on a fee or royalty-free basis, there is still the issue of
ownership and appropriate attribution.
Successful digital asset management (DAM) projects are the result of knowledge, planning, and experience. This community of consultants, end users and technology gurus is committed to advancing the field of DAM. Here they share their invaluable knowledge of best practices, visionary ideas, and practical expertise. (more)