Remember the advice that the Munchkins gave Dorothy about the best way to get to OZ? It was simple, right? “You just follow the Yellow Brick road.”
Firms and organizations often ask “What are the essential considerations associated with purchasing a digital asset management system?” (Translation: How do I keep from getting lost once I set out for the land of Digital Asset Management?) That’s easy too; the Yellow Brick road to DAM is “return on investment”. This post explores the implications of metadata and taxonomy on ROI.
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Throughout my experiences with building enterprise class DAM systems it never fails that I run into a person or group that doesn't understand metadata. In some cases I run into project teams that don't even know the definition of metadata.
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I come to the ExpertExperience community as a taxonomy guru. Why are taxonomies important to DAM projects? A taxonomy is the core organizing principle that allows the DAM to present content to users in the context of their task and particular requirements. We'll get into the details of how this happens in future posts. In this first post, I'll review some of the common questions I'm asked.
Continue reading "We don' need no stinkin' taxonomy" »
What readers can expect from my blog is unbiased evaluation of trends and technology with real life stories of large scale DAM projects. I work with various vendors in the area of digital media creation, manipulation, management and distribution. While I have personal opinions about the technologies, architectures, and even people behind the products, I follow a simple principle: Every project is unique and the right application or technology is determined only through unbiased analysis and “down-to-earth” approach.
Continue reading "Magan Arthur: Intro to My Blog" »
It's clear that digital media-centric business processes are proliferating. But compared to traditional data and other types of content workflows, digital media typically requires special handling and processing, and has more complex and resource-intensive workflows and team collaboration. This post explores some of these unique requirements.
Continue reading "What makes working with digital media different?" »
Distribution of video over the web has reached its tipping point.
All social network video consumption aside, there is a massive trend in pushing video to the web. Television networks are doing it, educational institutions are doing it, certainly advertisers and agencies are doing it. Even the Whitehouse is doing it.
Continue reading "Trends in Video to Web" »